DMW Advisory

The CFO’s Role in Pricing Strategy

CFO role in pricing strategy

Pricing is the highest-leverage decision in your business. A 10% price increase on the same volume drops straight to the bottom line. Yet most companies set prices once and never revisit them, or worse, let sales teams discount without guardrails.

What VCs Look for in Your Financial Due Diligence

VC financial due diligence requirements

You’ve gotten a term sheet. Congratulations. Now comes the part where deals actually die: financial due diligence. Here’s exactly what VCs and their diligence teams examine, and what makes them walk away.

How to Prepare for Year-End Close (Without the Panic)

Year-end close preparation guide

Every December, companies scramble. Accruals need posting, fixed assets need reviewing, prepaid expenses need adjusting, and the bookkeeper is on vacation. Year-end close doesn’t have to be a crisis, it just requires preparation starting in October.

How to Hire Your First Finance Team Member

Hiring your first finance team member

Most founders make the same mistake: they hire a junior bookkeeper when they need a senior accountant, or they hire a controller when they need a CFO. Getting your first finance hire right saves years of pain.

The Real Cost of Bad Financial Data

Real cost of bad financial data

Bad financial data doesn’t just cause embarrassment in board meetings. It has a quantifiable cost, and it’s usually much higher than companies realize.

Revenue Recognition Mistakes That Sink Startups

Revenue recognition mistakes that sink startups

A SaaS company booked a $240K annual contract as revenue the month it was signed. Their P&L looked amazing. Their bank account told a different story, the customer was paying monthly, so they’d received $20K.

DMW Advisory

Ask DMW (automated assistant)